Twitch Prime, a service the streaming video site offers in partnership with its parent company Amazon, will no longer be ad-free for new members starting September 14. You can still use your Prime subscription on any channel, but this won't disable ads on that channel unless the streamer has ad-free viewing for subscribers turned on. Twitch Prime has been offering their customers ad-free viewing, but all that is about to change. Starting on September 14, Twitchs universal ad-free viewing will no longer be available to Twitch Prime members. In addition, Amazon Prime members will lose their 20% game preorder discount after August 28, 2018. For annual subscription holders, they'll continue to watch content ad-free until the next renewal date.
"Advertising is an important source of support for the creators who make Twitch possible", the Amazon subsidiary said. For a full ad-free experience, Twitch says you can buy a subscription to Twitch Turbo. This change will strengthen and expand that advertising opportunity for creators so they can get more support from their viewers for doing what they love. Instead, they can get a $10 store credit, but only if they pre-order from a select list of games - and they'll have to wait up to 35 days to get their discount code. (Twitch Prime comes free with Amazon prime subscriptions.) In most cases the difference will only be a couple of bucks, but as a matter of principle it's not a great look.
Last year, the pre-order discount was cut to 10% - a move that irked some Prime members as it came with zero notice and diminished the overall value of a Prime subscription. And with your Twitch Prime membership you can still take advantage of all the other Amazon Prime benefits, like free two-day shipping and access to Prime Video and Prime Music¹.
Other Twitch Prime benefits like free monthly games, in-game loot and chat badges are not being taken away.